This morning I had plans to meet a dear friend for coffee. We’re usually quite casual and flexible with each other, especially when it comes to timing. We almost expect our meetings to start and end a little later than the original arrangement.
Today was no different; I was running behind schedule. I found myself anxious and scrambling to get to the cafe on time. Around 10 minutes before I left my apartment, I texted to let her know I’d be leaving soon. And she quickly replied, “No rush!”
But I still felt rushed. I noticed my anxiety getting worse as the minutes passed by. My breath shortened and my pulse quickened. I wasn’t fully present to what I was doing because I was worrying about the future. It was an uncomfortable feeling that was completely self-induced.
Then I did do something different. I paused and realized I was creating unnecessary pain through my fabricated sense of urgency. My friend wasn’t in a hurry. Her text granted me permission to take the time I needed to get to her safely. So why was I stressing myself out over nothing? Simply noticing my reaction helped to significantly reduce my nervousness, if not eliminate it.
It’s so easy to project toxic thoughts and emotions into the stories of your day, often without it. Here are some examples that come to mind:
If the guy you’re dating doesn’t reply to your text message after 15 minutes, you start telling yourself he lost interest and probably started seeing someone else. You feel sad until 15 minutes after that he gets back to you like nothing changed.
You freak out on Wednesday night because no one signed up for your Thursday morning Pilates class. Your evening is spent feeling like a failure, and you believe they must not like your teaching style. But you show up to the studio the next day to find 3 people registered and 3 more dropped in at the last minute.
A colleague seems quieter than usual. She cancels your happy hour plans at the last minute. In your mind, she must be mad at you for something. You spend the day bummed out, trying to figure out why. Later that night, she informs you that her cat is sick and she needed to be home with her.
Think about all the time and energy you’ve wasted worrying about things that don’t exist. How much of your day are you spending in the past or future, participating in a narrative that only hurts you?
So much pain can be avoided by being accepting and present. Sure, you’re human and it’s natural for your mind to wander into fantasy land. But I encourage you to pause and notice your anxieties. Can you pinpoint where they’re coming from? Is it something real that you should take action on, or is your imagination running wild?
Even if the worst case scenario is true, your anguish isn’t serving you. You’re better off letting it go and letting it be. It’s probably not personal. Trust that what is happening is right...because it IS.
If you’re anything like me, you run a little bit anxious. Anxiety can be debilitating at times because it feels like there’s nothing you can do to stop it. But perhaps you do have the power to put it to a halt. Wouldn’t you say it’s worth a try?
I hope you’ll join me in this approach to living a joyful and anxiety-free life. Together, let’s encourage each other to step back and get curious about our feelings and the stories behind them. By letting go of judgement and observing from a space of inquiry, it’s easier to connect the dots around your anxieties. Sometimes one connection is all it takes to shift the storyline and start a new chapter; one where you’re empowered and life is working in your favor.
Take action today! Slow down. Listen to what you’re saying to yourself and others. Connect with your breath. Release what doesn’t serve you. Choose to see the positive. And welcome yourself back to the present moment where life is really happening.
Bring to mind a positive relationship you have with someone who’s not related to you. This could be a significant other, best friend or coworker.
Think back to when and how you started getting to know each other...
Usually it works like this: You attract one another and begin communicating. Common interests are found. Fun is had. As time goes on, you talk and text and plan weekly play dates. Trust is built. You consider this person someone you can count on. Maybe you even tell them you love them.
The best relationships grow stronger over time. They develop and evolve over months and years of conversations and shared experiences. As you become more comfortable with one another, you shift and change to show more of your personality and vulnerabilities.
Marketing is a relationship between your business and the people you’re selling to. Like any other meaningful partnership, the connection you have with customers and potential customers takes time to solidify. When you first start promoting yourself through newsletters and social media, your followers may be attracted to you, but they don’t necessarily trust you...yet. It’s up to you to earn their trust through clear, consistent, and honest communication.
That’s why marketing is a long-term strategy. True, authentic growth doesn’t happen overnight. It rarely happens in 1 month. Often times, it takes at least 6 months to see real results. When you invest in marketing, you’re investing in relationships with people who need you most.
Do you want to outsource your marketing so you don’t have to worry about it?
Here are 3 things to consider:
1.) Come up with a realistic marketing budget. It takes money to make money. Marketing and advertising agencies aren’t cheap because they’re in the business of making your company profitable. Consider exactly how much you can afford each month so when you’re ready to hire someone, you know how much you have to spend on their services.
2.) Find a marketing person (or company) you resonate with. Ask a lot of questions. Make sure they do the same. Learn about their strategies for success. Get testimonials from their past clients if at all possible. Listen to your gut. You’ll have a sense for whether or not they’re a good fit pretty quickly.
3.) Even though you won’t necessarily see a huge return on investment in the first month or so, trust they’re doing their job. Go in with the understanding that you’re building relationships with your fans and followers. Healthy relationships take time. Give them at least 3-6 months to deliver results. After that, you can evaluate their methods and decide if it’s worth it to keep going or try something (or someone) else.
Humans love instant gratification. But when it comes to marketing, you have to be patient. The most noteworthy companies understand the importance of investing in their growth which is why they set aside money for marketing. If you’re ready to take your business to the next level, consider a similar investment.
Be ready to spend your hard-earned money with the understanding that over time, you WILL see results. I believe if you continuously take steps to move your vision forward, magic WILL happen and you WILL materialize your dreams.
I always used to tell people I have 2 Grandmas. My grandma Ertl was the warm, fluffy grandma who baked amazingly delicious chocolate chip cookies and told bedtime stories. Gosh, I loved that woman so much!
Then there was Grams. Grandma Foster (Mom or Marilyn, as many of you know her) was the spicy, sassy (and classy) grandma who taught me the importance of wearing fashionable jewelry and having your nails done. She always had the cutest (age appropriate) outfits. And she made sure she had a new one for every special occasion. Grams loved to drink vodka gimlets and smoke cigarettes...until she couldn't. Then she made do with red wine and one liners. She was the life of the party because she loved life so much.
Marilyn valued her family and friends, above all else. She always made time for the people she loved. When you talked to her, you knew she was listening because she remembered what you told her and always followed up to make sure whatever you were up to was going well. Grandma was loyal, honest and authentic which made her personality charming and magnetic to anyone who had the privilege of knowing her.
Grandma was always there for us. She showed up to every birthday, reunion, graduation, game and performance she could. Grams wanted to be part of the action and included in all the excitement. And when she couldn’t be there physically, grandma showed her support and told us how proud she was with phone calls and cards. She loved all of us the same amount, but she knew how to tailor her love and express it differently to each of us.
Grams always said what was on her mind. She didn’t hold back. You never had to guess what she was thinking. I loved her independence and wit. Marilyn was unapologetically herself. She approached life playfully with an admirable sense of humor and compassion.
Grandma stayed strong for all of us until the day she died. I think the hardest part for her was leaving all the people that loved her. But the funny thing is, she didn’t actually leave anyone. Marilyn, Mom, Mother in-law, Grandma, Great Grandma lives on in her family legacy...
In my mom, Monica, I see her leadership and love for tradition.
In Susan, I see her incredible strength and empathy.
In Mary, I see her warmth, fun and acceptance.
In Julie, I see her ‘take charge attitude’ and sense of direction.
In Rick, I see her protector and favorite son.
Her grandchildren and great grandchildren carry her spark, determination and zest for life.
During her last hours, we expressed, over and over how thankful we were for everything she did and everything she was. We said our “I love yous” 100 times over. And grandma kept saying, “I know, I know.” She didn’t have a doubt in her mind how deeply cared for and loved she was. Now THAT is a beautiful thing.
I hope we can all feel just as confident that Grandma is in a much better place. I hope you find peace in your heart knowing she’s here in spirit and will continue to make herself known in each of us.
Even when she was sick, Grams loved life. She loved it so much, she didn’t want to let it go. And you know what? You can’t teach people how to love life. You have to dig deep and feel it. You have to open your eyes and see it. You have to open your ears and hear it. So, I challenge all of you to find that same love for life. That’s what grandma would want for all of us.
When I get quiet, and ask myself, “What was grandma’s message?” This is what I hear…
Look for the good in every situation. Express yourself freely. Ask for what you want. Stay strong in adversity. Be there for your family, no matter what. And don’t forget to make regular hair appointments.
I attend a lot of group fitness and yoga classes. Actually, I’m obsessed with working out alongside a bunch of other sweaty people. It’s extremely motivating and a lot more fun than spending an hour on the treadmill. Plus, I greatly enjoy the connection and community.
When I visited my parents over Christmas break, I had no choice but to exercise solo. Don’t get me wrong. Home practices are excellent for many reasons. You go at your own pace and listen to what your body needs rather than submissively following the cues of the instructor. You know… Headstand followed by 30 jumping jacks? Sure! Why not? ;)
The only problem? No one is watching you. You hold the timer. You’re the counter and the coach. Sometimes it’s no biggie. But often times you slack off...at least a little bit. Instead of doing 20 push ups, you do 12. Maybe you skip all the chaturangas and go straight to down dog. You workout for 45 minutes, not 60.
It’s completely normal to act and work differently when you’re with people versus being alone. Duh. But the other day I noticed how particularly hard I was pushing myself in a YOD class. It made me think...I would never work this hard if I was in my own living room.
So I asked the question, “Why do I perform better when I’m in public?” And, “What if I worked like someone was watching...all the time?”
(Well, that would be super creepy, Greta…)
The point is, when you’re ‘on stage’ or ‘showing off,’ you tend to put in more effort.You feel held accountable. Your performance seems more important when observers are present.
And the truth is, people are watching. Whether you like it or not. Someone, and probably more people than you realize, are paying attention to you. And if you’re working towards a bigger audience or more followers, expect that number to grow and grow.
Everything you do (or don’t do) matters. The work, or lack thereof, makes a difference. If you want to be impactful and influential, it’s important you pay extra close attention to your thoughts, words and actions...every moment of every day.
TAKE (POSITIVE, INSPIRED) ACTION!
Just for today, pretend you have a devoted admirer shadowing your every move.How would you show up? What kind of awareness would you bring to the table? Try it out! ...Just for one day.